This project was commissioned by a major retail grocery chain to create a visually appetising TV commercial for its confectionery range.
The goal was to make a simple product-focused concept feel rich, colourful and engaging on screen. We handled the full 3D animation and CGI production, creating the product shots, movement and final renders from scratch.
The animation and rendering were completed entirely in Cinema 4D and Redshift, while the modelling and texturing workflow combined Blender and Substance Painter. Product labels were replaced for presentation purposes.
The final result is a polished 3D food commercial built around detailed product rendering, animation and appetising visual presentation, designed specifically for broadcast and advertising use.